The engine behind the Rain System is duplication. The heroic efforts of one person often produce short term spikes in productivity at the expense of long term success. On the other hand, training yourself and your group to consistently and repeatedly perform simple and effective steps over and over again creates stable, long term growth.
The secret of success is to lead a large group of people to consistently do a few simple actions over a sustained period of time.
As a distributor, it is your responsibility to teach those you enroll and the distributors in your organization what it takes to succeed. Begin by studying and mastering the Rain System. The next few pages will take you step by step through the concepts, actions and information you need to understand and act on to build your organization and help others to do the same.
1
Find your WHY.
What motivates you? Is it more time to do what you enjoy with friends and family? Perhaps improving your health and the health of others gets you going every day. Maybe you have financial goals that you haven't been able to accomplish.
For many people, it's a combination of things that get you to take action. Before you do anything else, spend some time thinking about your WHY. The more specific and detailed you get the better. It is largely this process of identifying and accomplishing exactly what you want to accomplish that will make your efforts worthwhile and carry you through the inevitable challenges you face.
2
Go Core!
What does it mean to Go Core? Simply that you make the core commitment to do whatever it takes to accomplish your goals. It is the desire and determination to develop the qualities and do the things necessary to succeed. Sign a "commitment letter," keep a copy for yourself, send a copy to your upline and send the original to Rain Nutrition's CEO.
Core Qualities include: passion, consistency, focus, patience, and hustle. Core Actions include: product, develop customers, be coachable, plug in, study, be accountable, edify, commit to action, improve yourself, and always do the right thing.
3
Make a Contact List
Create a list of everyone you know. Don't leave anyone off because you think he or she wouldn't be interested.
Time and timeagain you will be surprised at who is interested. The purpose of creating a list is to create an exposure roster. These are the people you get to First Base by simply exposing them to the company and inviting them to take a further look.
4
Expand Your Warm Market
Your "warm market" is that group of people who you know better than just as mere acquaintances. This warm market is your greatest source of prospects because they have a pre-existing relationship with you and have built up a trust for you as a person and your opinions.
You can expand your warm market by getting active in community, church and social activities. Get on Facebook, Linked In and other social networking tools. They are free and provide an excellent way to get back in touch with old friends and colleagues you may have lost contact with. The natural Bottom line is that you need to get off the couch and get back into the action.
5
Invite and Follow Up
Invite prospects to take a look at Rain Nutrition. Give them a tool such as a DVD or brochure or send them to the company website (www.rainnutrition.com). Constantly provide people you know with product samples.
Your objective is to pique their curiosity and leave them wanting to learn more about the company, its products and the opportunity. Again, under the BASEBALL system, your purpose is to get the prospect to first base. Once you have invited them to learn more, let them know that you will follow up with them in a few days. When you follow up, answer any questions they may have and tell them that you have arranged for a three way call with your sponsor or an upline leader. On the phone call, introduce your upline and let them talk. Third party validation is very effective. The purpose of the call is to reinforce what you have told them and not to have you do the talking.
6
Utilize Available Tools
There are many powerful tools available to you to build your organization.
Just like you wouldn't build a house without the right tools, it doesn't make sense to build your Rain Nutrition business without the right tools. Great tools to begin with are the company dvd, product brochures, business cards, and replicated websites. Many other tools will be available to you as you continue to build your Rain Nutrition business.
7
Host a Party By Rain (PBR)
The business is built in the home. Hold small opportunity meetings in the home, a coffee shop, break rooms or anywhere a small group of people can meet. If you haven't ever done a home meeting, ask your upline to do your first one or two for you so you can learn how they should be run.
A good opportunity meeting should only last about forty-five minutes. Make sure you have product on hand for tasting and sampling. By the end of the meeting, you should have them enrolled and invited to the next large group meeting or regional event. If the opportunity presents itself and the new enrollee has time, start training them in the Rain System immediately.
8
Attend and Invite Team/Guests to Weekly Large Opportunity Meetings
Large opportunity meetings are held weekly in every city or area in which there are Rain distributors. These meetings follow a consistent companywide formula. Corporate prepared PowerPoints are used and a standard format is followed.Just like Starbucks or McDonalds, you get the same product in San Diego that you do in Dallas or St. Louis. While there is a small charge for Rain distributors to cover the costs of the event, guests are free. You can be comfortable directing a guest that lives in another state to attend in his home area because you know that he will be receiving a company approved presentation. Here's what happens at a weekly meeting:
1. 45 Minute Presentation including information regarding the company, product, financial opportunity and product testimonials.
2. 15 Minute Product Tasting Break
3. 30 Minute Getting Started Training for New Enrollees
